Persoonlijke hulpmiddelen

Mobile in 2010 according to Gartner

door Nicolaas Pereboom — Laatste wijziging: 20-11-2009 21:02

A not so impressive Gartner list of top 10 consumer mobile applications for 2012 (yes NOT 2010!). Misses mobile social media applications, SMS?

According to Gartner these will be the top 10 consumer mobile applications for 2012 (yes NOT 2010!) 'based on their impact on consumers and industry players, considering revenue, loyalty, business model, consumer value and estimated market penetration':

No. 1: Money Transfer sending money to others using SMS. NP: this is indeed already becoming very big in Africa.

No. 2: Location-Based Services (LBS) as part of context-aware services.  NP: LBS is not a service as such but a feature of other mobile services

No. 3: Mobile Search NP: and will  Google will alo be biggest here?

No. 4: Mobile Browsing NP: again: will  Mobile Chrome become the killer app on phones?

No. 5: Mobile Health Monitoring to monitor patients remotely.

No. 6: Mobile Payment making payment when few alternatives are available; as an extension of online payment; as an additional factor of authentication for enhanced security.

No. 7: Near Field Communication Services (NFC) allowing contactless data transfer between compatible devices by placing them close to each other, within ten centimeters. The technology can be used, for example, for retail purchases, transportation, personal identification and loyalty cards.

No. 8: Mobile Advertising to monetize content on the mobile Internet, offering free applications and services to end users. The mobile channel will be used as part of larger advertising campaigns in various media, including TV, radio, print and outdoors.

No. 9: Mobile Instant Messaging especiallyfor users in developing markets that may rely on mobile phones as their only connectivity device. NP: what about mobile social networking, SMS? Will there be a Mobile Google Wave?

No. 10: Mobile Music 

So I am not so impressed with this list and think it misses siginificant trends.

 



Agree

Posted by Guy Vroemen at Jul 17, 2010 04:53 PM
Agree Nicolaas, I am not surprised by Gartners List. Lots of these services were predicted years ago (some of them even 10 years ago (mobile payment))Barriers for succes are not technological but more around finding the right businessmodel.

Details van opmerking

Voeg een opmerking toe door onderstaand formulier in te vullen. U kunt alleen platte tekst - dus zonder opmaak - gebruiken.

Verplicht
Vul uw naam in.
(Verplicht, niet getoond)
Vul uw e-mail address in.
Ontvang een e-mail wanneer een reactie op deze opmerking wordt geplaatst.
(Verplicht)
(Verplicht)
(Verplicht)
Vul de letters uit het plaatje in.
Captcha Image
Document acties
LinkedIn
 
Crossmint services

Crossmint sells:

  • Crossmedia platforms

  • Web 2.0 sites

  • Blogs

  • Project sites

  • Internet marketing planning

  • Social media marketing advise

  • City & destination marketing 2.0

  • Branding 2.0

  • Digital signage concepts

  • Online communication & PR 2.0 

For:

  • Hotels

  • Event locations

  • Meeting venues

  • Convention bureaus

  • Tourist offices (VVVs)

  • Regional development

  • Cities and regions

  • Regional promotion

  • Hospitality concept developers

  • Accommodation providers

  • Care/tourism concepts

  • Retail and SME

 

Recente Posts