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Will 2009 be the year when MICE changed forever?

door Nicolaas Pereboom — Laatste wijziging: 31-12-2009 12:29
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Will this year will be remembered as the year when a lot of things changed in MICE (meetings, incentives, conference, events) ? Which parts of the area will change most? Are you already looking at new ways to deal with the post-2009 era ?

Will this year will be remembered as the year when a lot of things changed in MICE (meetings, incentives, conferences, events)? Mainly caused by a credit crisis but also by the advent of web 2.0, social media which has brought us a completely new way of doing business, sharing knowledge or networking. So I meet many people who say the meeting and event industry as we knew it before 2009 will never return again. Event organisers and location owners are looking at new ways to deal with this new situation and I already see new meeting concepts being developed. Is this also the case for incentives and events? Which parts of the area will change most? Are you already looking at new ways to deal with the post-2009 era?
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